It seems like affiliate programs are all the rage these days. And why not? It is a good way to create an income stream with very little work. One such program is Amazon.com Affiliate Program.
What Are Affiliate Programs?
In case you are a newbie in the world of affiliate marketing, here is a quick tutorial about the concept. Affiliate marketing basically involves selling products for others and earning a commission on those sales or sales leads.
There are many advantages to this model. First, you don’t have to house any inventory. The products are managed by the affiliate program owner, in this case Amazon.com. There is nothing for you to keep up with.
Second, you don’t even have to come up with tools to promote the products. The affiliate does that for you as well. They provide an affiliate’s toolbox filled with all sorts of goodies that help you to get started. You can use different codes on your site to embed pictures, text or both with your affiliate code so that it traces back to you when someone clicks on the links.
Third, you don’t have to monitor the clicks. All of that is done for you, by the affiliate owner. They compute your payment and send it to you.
So, what’s your responsibility? Successfully promote the product and drive traffic to your site so others will take advantage of the offers displayed there. But, that is a subject for another time.
What about Amazon.com?
Amazon is a pioneer in the affiliate marketing model. When you are growing a company it is often hard to also grow the advertising. There just doesn’t seem to be enough hours in the day. Amazon have developed a strategy whereby others help to promote the products and services that they offer for a percentage of the commission on the sales.
It’s ingenious, actually. Now, someone else is working for you so you can concentrate on other business aspects.
With Amazon.com, you are backed by a brand that people trust. When you promote any of their products, potential customers already know that it is good quality so you don’t have to sell them on that. The products practically sell themselves.
But, before joining any affiliate program, even Amazon.com, read the fine print. Know about fee structures, payment schedules and what you are getting to help you be a successful affiliate. This will help you evaluate whether the program itself is worth the effort.
If you are looking for a constant income stream that gets better over time, then this one may work for you. Some are skeptical about the low starting commission rate. However, while it is low compared to other programs, you can grow that as quickly or as slowly as you want with increased sales each month.
Also, Amazon.com pays quarterly. You won’t see a check until the end of the first three months depending on when you sign up. So, it is not a quick bucks kind of program.
Is Amazon.com worth it? That depends on your needs and affiliate marketing goals.