Blogging is the best marketing tool to help you transfer your business online. Regular blog posts get picked up by the SEO (Search Engine Optimization) ranking tools. SEO ranks your blog posts. By ranking your posts, it will improve your visibility on the web. The higher your ranking, the more people visit your website: therefore, the more sales you make. Read the rest of this entry

After setting up your blog or website, you must drive traffic to it. When you increase the traffic to your site, you increase the chances of making a sale. Transferring your business online is designed to increase your sales. But to increase your sales, it will take some time and effort. Read the rest of this entry

Since V.P. Gore invented the internet, it has expanded and is constantly changing. To transfer a business online, there are some basic information you need before taking the first step. One of my favorite internet gurus that teaches Writing On The Web is Patsy Krakoff of the Blog Squad. In her recent post, she tells some friends who are retired and considering starting a business online some helpful tips. Read the rest of this entry

When posting to your blog, it is important to use keywords. Keywords are the words or phrases that best describe your business. These words or phrases are what potential customers will type into Google or other search engines to find you. You can start by using Google’s keyword search engine. Type in one word or phrase and see what others come up. Make a list of the highest ranking words or phrases and keep them close to your computer.

When you are posting to your blog, refer to your list of keywords. Try to use one keyword in your blog post title, one in the first sentence, and one in the first paragraph. It doesn’t have to be the same keyword in each of these but the words you use should be at the top of your keyword list.

Remember, keywords are how people find you and your business. When you post to your blog and use keywords, the search engines will rank your blog. They call this search engine optimization or SEO. The higher your blog ranks, the more traffic you will get coming to your blog. What are the top five key words you use to rank your blog?