As a business, you must market yourself and your business to attrack clients. The latest and greatest way to market your business is to have a blog. Posting regularily to your blog can increase sales by attracking traffic. Traffic in and of itself will not make a sale. But traffic over time – as people get to know, like, and trust you – will. Blogging is important to an online business. Read the rest of this entry

Blogging is a way to increase the exposure of your business on the internet. Blogging is not social marketing. If you want to be social, go to the social networking sites like Face Book or Twitter. I am not interested in what you had for breakfast. This blog is for businesses to grow and expand to the internet. Your breakfast, or mine, has nothing to do with that. Your posts need to be effective through a high impact post with great content. Do you know how to deliver the highest impact with each post? Read the rest of this entry

As you transfer your business online, a blog or website can inform customers about the specifics of your business. On a website, you can showcase your products or packages. On a blog, you can write directly to potential customers. But where do you get your blog ideas?

In one of Joan Stewart’s post on her blog, The Publicity Hound breaks it down into several quick ideas. Sometimes the ideas are right in front of you. Have you checked your email today? Some people check it hourly or just keep it open all day long. But that is time consuming. Reading every email that comes in immediately can be a time waster. Instead, check your email daily and respond to it. Many of us receive questions through our email. You can respond to that email directly or you can answer that question in one of your blog post.

You can take that question and answer, expand on it, then post it in your newsletter as an article within your industry. You can fill up a newsletter with questions your customers have asked. Is there one question that customers ask repeatedly? That tells you there is interest in that topic. Where do you get your blog post ideas from?

As the New Year starts, it’s time to review last year’s habits and plan for this year. There are questions you should review to help your business grow. How many times did you post to your blog last year? Was it twice a week? Was it once a month? Or did you post irregularly like whenever you felt like it? The people on your list become familiar and get to know you through your posts. If you are not posting regularly, you may be loosing potential customers. Once people get to know you, they like you, and will purchase from you. Read the rest of this entry

Posting to your blog should be a weekly routine. To transfer your business online, you must drive traffic to your site. Chris Brogran says there is a secret to posting on your blog and ideas is one of his top three. Is writers block one of the reasons you don’t post often? When you look at your business, what are the questions that people frequently ask you? Those questions are the basis for a blog post. I know one lady that doesn’t respond to email questions individually. Rather, she answers the questions in a blog post. Read the rest of this entry

One great way to transfer your business online is to have a blog. Most people have already taken that step. But there are several key issues that you must know while posting to your blog. How many times a week do you post? I have heard many recommendations from 2 to 3 times a week to daily. You can not post more than one time a day. Anymore than that and readers will feel like you are bomb boarding their time. You must figure out what is best for you and your schedule and stick to it. It is consistency that will grab readers and keep then wanting more. Read the rest of this entry

As you start to transfer your business online, you will need to post to your blog. Some people panic when they think that they must come up with ideas for their posts. The greatest way to get ideas is from other peoples’ blogs. I found one site that lists blogs that you should be subscribing to. This list of 101 Great Blogs ranges from design to writing ideas. He describes each blog, gives the URL and the RSS feed to it. Read the rest of this entry

Blogging is a great way to get known on the internet. You can set up a blog in a short amount of time. Some sites are automated in their set up process. Overall, a blog is designed for frequent changes with updates. The search engines love new or fresh content and will bump up your blogs listing the more you post. You should be posting 2 to 3 times a week. But when your first get started online and are trying to get known, you need to power blog. Read the rest of this entry

Are you ready to transfer your business online? Are you brand new to blogging? When starting a new blog or website, it is like starting a new business. No one will know you are there unless you tell them. When you have a brick and mortar business, you want to put your best foot forward and showcase your business. When you have an online business, it is the same principal. As Remarkablogger says you want to “create pillar content.” In other words, you want to have ideas ready to go when you start your blog posts and have plenty of great content. Read the rest of this entry

By now, I know you busy blogging and updating content to your blog. I recommend that you post to your blog 2 to 3 times a week. If that sounds like a lot or if you don’t have the time to log online 3 different times and post, there is another way to post to your blog. You can post date a blog post. Read the rest of this entry